Home Cooked Food Delivery App

Product Design

User Experience Design

Mobile Design

Mane Oota— (Home cooked food delivery app) Case Study from the FindxPro 

This UX case study highlights a freelance project for FindxPro, which aimed to introduce a home-cooked food delivery app in Bangalore, India. The app connects customers with local cooks, offering fresh, homemade meals delivered straight to their doorstep. It provides a hassle-free way for busy individuals to enjoy healthy, home-style food while empowering local chefs with a platform to showcase their culinary talents.

Hima Chandrashekaraiah Prabha

Introduction

FindxPro, a startup company, came up with the idea of a home-cooked food delivery app to help people in Bangalore. Since Bangalore is a busy city, many people struggle to find time to cook and maintain a healthy diet. FindxPro wanted to provide a solution by connecting customers with local cooks who make fresh, homemade meals. They approached me with their idea and asked me to design the app. My role was to create a user-friendly experience that made ordering home-cooked food easy and convenient. This case study explores my design process and how the app helps both customers and local chefs.

My Role

UX Designer I collaborated with the developers and Business Team.

Problem

In urban India, fast food and restaurant meals dominate delivery platforms, leaving a void for those who desire nutritious, comforting, home-cooked meals. Simultaneously, many skilled home chefs lacked a platform to showcase their talent and earn an income.

User Challenges:
  • Lack of access to affordable, healthy, home-style food
  • Busy schedules make cooking daily meals unfeasible

Home chefs have no digital storefront to reach potential customers

  • Individuals crave home-cooked meals but lacking the time or skills to prepare them.
  • Home chefs who want to share their culinary skills and earn income but lack an accessible platform to connect with customers.

Vision Statement

To create a platform that bridges the gap between people seeking nutritious, home-cooked meals and passionate home chefs.”

FindxPro envisions a community-powered food ecosystem that celebrates authenticity, wellness, and sustainability turning every kitchen into a potential business.

Competitor Research

Methods

Surveys: 120+ responses from college students and working professionals in Bangalore

1:1 Interviews: 12 semi-structured interviews with users and home chefs

Competitor Analysis: Reviewed 2 similar platforms

Research

As part of the initial research, I conducted surveys across different colleges and companies and also held one-on-one interviews to gain deeper insights into user needs and preferences. As a product designer, I carefully designed the surveys to target specific demographics and asked open-ended questions during the interviews to understand the challenges, habits and desires of potential users. The data collected was then analyzed to identify common patterns and pain points, which helped me create user personas that accurately represented the target audience and their needs for the home-cooked food delivery app.

Key Insights

Users want trustworthy, hygienic, and diverse home food options

Price sensitivity is high; affordability is crucial

Chefs are looking for visibility, scheduling flexibility, and income security

Functional Requirement

1. Login Page

  • OTP-based login via mobile number
  • Email/password login option
  • Password reset and account recovery

2. Home Page

  • Meet Your Chefs: List of available chefs with ratings, expertise, and specialties
  • Home Food Near You: Location-based recommendations of home-cooked meals
  • Recently Viewed Recipes: History of browsed recipes for quick access
  • Toggle Button for Veg/Non-Veg: Filters content based on user preferences

3. Favourites Section

  • Chef Favourites: List of top-rated chefs based on user preferences
  • Food Liked: Saved and liked food items for easy reordering

4. Chef Introduction

  • Chef Profile: Name, experience, special dishes, and customer reviews
  • Recipes List: Curated list of dishes offered by the chef
  • Recipe Filters: Sort and filter recipes based on cuisine, meal type, dietary preferences, etc.

Data Requirements

1. User Information

  • Address and location preferences
  • Name, email, phone number
  • Order history and saved preferences

2. Chef Information

  • Chef profile details (name, expertise, ratings)
  • List of available dishes and recipes
  • Availability status

3. Food Menu

  • Dish name, description, price
  • Ingredients and preparation time
  • Availability (veg/non-veg)

4. Food List

  • Categorization by cuisine, chef, meal type
  • Sorting options (popularity, price, ratings)
  • Special offers and discounts

Site Map

The site map was designed to illustrate the user journey for stakeholders, demonstrating how customers navigate the food delivery application. It outlines the process from browsing restaurants and selecting meals to placing orders and tracking deliveries. Users can seamlessly create accounts, save favorites, and make secure payments. The map also highlights interactions between customers, restaurants, and delivery partners, ensuring a smooth and efficient experience

Visual Design system

Wireframes

Final Designs

My takeaways

“Designing with Users, Delivering with Purpose” – Owning the entire UX process was an incredible experience. Since this was my first freelance project, I truly enjoyed working with a small team. One of the highlights was directly engaging with end users understanding their real pain points and how our app could genuinely help them. Beyond just meeting user needs, I was also involved in the business side of things. Every step of the journey was a learning experience, shaping both my design approach and strategic thinking